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Online Store Management Tools

Category: Social Commerce

Online Store Management Tools

Online Store Management Tools

Creating eCommerce stores can be a very complicated process not to mention it’s very expensive and time-consuming. But if you have the right set of tools at your disposal then it might be possible for you to streamline the development process, reduce the costs and manage your eCommerce shop more efficiently. If you collaborate with an eCommerce development company then they can do it all for you while you can sit back and focus on your core KPIs.

But it doesn’t matter if you are building a site in-house or outsourcing it to developers, eCommerce management tools play a vital role in helping business owners develop and manage their online store. They not only help you run your eCommerce business smoothly but also help you grow your sales and stand out from your competition.

A wide range of online store management tools are available in the market and every one of them has something unique to offer but all of them have one function in common, i.e. to help you build, manage and boost your online business. In this article, we are going to discuss different types of tools that can help build and grow your eCommerce business.

7 Types Of Ecommerce Tools

You can build and boost your online store in several ways. Here we are going to talk about some tools that are widely used by eCommerce companies around the world to achieve their goals.

1. Ecommerce Platforms

The most important decision you have to make while creating an eCommerce website is to pick the right eCommerce platform for it. Such tools can take care of all the development-related requirements from building product pages to shipping orders.

  • Shopify: Shopify is an eCommerce platform and online store builder. The Shopify app allows you to create a secure online store that can be customized with your own branding, logo, and products.
  • BigCommerce: BigCommerce is a platform for online stores, with over 100 integrations with other systems. It has been developed by Shopify and is used by more than 3 million small businesses.

Some other popular eCommerce platforms include Wix, Squarespace, WooCommerce, and more.

2. Content Creation

When you create a website, you also have to create the content to put on it. Sharing content is one of the most effective ways you can make your site visible to potential customers.

  • Canva: It’s a tool that can help you with designing even if you don’t have any prior experience. It comes with drag-and-drop tools that make it easy for you to create and share aesthetically pleasing designs.
  • WordPress: Not every eCommerce business needs to have a dedicated blog but those who plan on providing one for their customers need to use a CMS such as WordPress. This platform can help you build and manage customer relationships, grow your brand and bring in more traffic with the help of blogging.

3. Online Payment Tools

Payment tools for eCommerce are essential. There is no commerce without an exchange of funds. eCommerce sites have to integrate with secure payment tools like Paypal, Stripe, and Paymes. It is highly recommended that you use online payment tools that must be trusted by your customers. And yes, you can use multiple payment gateways to provide options or cover your wide range of customers.

Paymes: It is a secure online payment tool that is popular among customers because it allows you to make secure and instant payments. Paymes also provides you with several payment options including payment via a link or QR code. It is loved by a large segment of home-based business owners, freelancers, consultants, and other professionals.

4. Sales and Logistics

Another important aspect of the eCommerce business is sales and logistics. Many eCommerce platforms provide logistics tools as a part of their services too. If your platform doesn’t offer suitable tools, you can pick standalone options as well.

Shipwire: It is a global platform that manages orders for retail, dropship channels, and direct-to-customers. You will be able to provide logistical support for both national and international shipping if you integrate your marketplace and shopping cart with Shipwire.

5. Marketing

To increase the reach of your site, you can undertake a wide range of marketing campaigns. A variety of marketing tools are available out there that can help you achieve your goals.

Mailchimp: It is a powerful email marketing tool. They provide a dedicated space to share important updates, promotions, and more with customers. It also helps you streamline your entire marketing process by enabling you to create, and track the progress of your email marketing campaigns. And the best thing is it can be easily integrated with any eCommerce development platform.

Constant Contact and Buffer are some other famous options available in the market.

6. Analytics

Without having the right eCommerce analytics tools to track the performance of your site and the user behavior, you can’t expect to get a high return on your investment. These tools are used to gather enough information that can help you make better decisions.

Google Analytics: Probably the most unrivaled, popular, and widely used tool in this article. There’s no doubt that Google is the most used search engine so it makes better sense to use its tools to keep track of how your eCommerce website is performing on search engines. Using Google Analytics, you can gather all the necessary visitor data needed to help you make better decisions.

Apart from Google Analytics, Optimizely is also an efficient analytics tool that would allow you to conduct A/B testing and more.

7. Customer Service

Online shopping seems easy but sometimes it’s hard for a customer to find products to their preferences. To help them through their entire customer journey, eCommerce sites offer customer support services. Better customer service is a good way to retain customers and bring in new ones as well

Zendesk: This popular eCommerce tool enables you to provide customer support through different channels like chat, email, social media, and more from a single platform. Zendesk also helps you troubleshoot your customer support tickets faster.

Final Thoughts

Choosing the right eCommerce management tool can help you a great deal with your online business. It doesn’t matter if you are just about to start your online business or you already have one and are just looking for some way to increase your reach, you can easily find the answer to your problems from the tools we discussed in this article.

However, it is important to mention that not all of these tools are available for free. Some of them offer a free version, free trials, or demos but many of them come with a paid plan as well. You can use this opportunity to decide which online store management tools can help you achieve your goals.

Vishal ShahVishal Shah
Vishal Shah works as an executive at TatvaSoft.com. He is responsible for new technology integrations in development projects. He prefers to share his valuable insights among the development audience by blogging.

Get Paid as a Freelancer

The freelancing industry is booming and thriving at a rapid pace. There are currently 70.4 million freelancers in the United States alone, and by 2028, they are set to become the majority workforce. In fact, the tech giant Google has more freelancers and contractual employees in its workforce than permanent ones. These statistics should encourage anyone to pursue a career in freelancing. The comfort of working from anywhere and at any time attracts many people.

If you’re pondering on whether to become a freelancer, one of the first things you should figure out is accepting payments from clients for your work. There are several payment options for freelancers when it comes to how you can accept the payment, but not every option will work best for you.
Get Paid as a Freelancer

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Different Payment Methods for Freelancers

· Checks

Checks have been around for a long time. It is one of the easiest ways to receive payments, whether you are a business owner or a freelancer. An advantage of using checks for payments is that you won’t have to pay any transaction or processing fee for depositing the check or withdrawing money from it. This makes checks the preferred payment choice for several freelancers.

While there are no fees for checks, it can take a couple of days for the money to be deposited completely and start reflecting in your account. This is one of the biggest downsides of using checks as a freelancer payment method. Another disadvantage of checks is that you either need to be physically present to accept the check from the client or wait several days until it shows up in your mail so that you can go and deposit it in your bank. People who want money to be credited as soon as possible should not rely on checks that much.

· Online

Online payment has increased tremendously in recent years. It also saw an exponential rise during the Covid pandemic, with people trying to restrict physical contact as much as possible. Online payment, through the help of payment gateways, has become a popular freelancer payment method worldwide. Anyone can download the app of their payment gateway, create an account, link it to their bank account, and start receiving or sending money instantaneously. It doesn’t take much hassle to set up, and payments sent by the client will reflect as soon as they are done, not two days later. This is extremely crucial for budding freelancers.

A downside of using online payment gateways for freelancers is that some payment gateways charge a fee to transfer funds from their digital wallet to your bank account or for services rendered by them. The total fee can depend on the amount received or the frequency of withdrawals. While a cut of 2% might seem insignificant at the moment, it can mean losing thousands of dollars throughout the year. Hence freelancers must choose the payment gateway best suited to their needs.

Also Read: A Basic Guide to 6 Different Payment Solutions For Freelancers

· Electronic Funds Transfer

Electronic funds transfer might feel similar to online transfer. It’s inexpensive, easy to do, and happens quickly, but the difference is, in an electronic funds transfer, or EFT, money is transferred from one bank account to another directly. There is no need for middleware like apps or payment gateway services.

However, EFTs can take a couple of days to get processed based on the amount and the banks involved. Further, banks can levy a processing fee for accommodating these transfer requests, which can be quite costly for both the client and the freelancer. Hence this is not a popular freelancer payment method; most freelancers prefer online transfers or even checks above EFTs.

Also Read: The Best Social Commerce Platform for Freelancers

· Cash

Cash might not be the first choice payment method for freelancers, but it is still a viable option. It has the obvious advantage of receiving money instantly, with no processing fees, waiting, or digital transactions. While most clients and freelancers are moving away from this payment option, cash still holds several advantages, especially if you’re working with a local client.

· Trade Outs

Trade outs are the modern barter system. There are clients who want to employ your services but don’t have the cash to give in return. If you are just starting as a freelancer and making a name for yourself is more important than getting paid, working with clients that can give you recognition can be a fruitful decision in the long run.

Further, most trade outs end up being win-win for both parties. The client receives the work they wanted while you end up getting exciting goodies, vouchers, hotel stays, vacation trips, or more.

How to Make Sure You’re Paid as a Freelancer

Now that you know the different ways of getting paid, let’s get into how you can ensure you get paid when it’s time. This plagues several freelancers, especially when working with clients with whom they have no contact except an email address. Here are some tips you can follow to ensure payment.

· Conduct a Background Check

In this virtual world, it is easy for anyone to portray themselves as something they’re not. It is not just limited to people, and companies can employ this as well to trick you into something that they are bigger than they actually are. Conducting a background check on your client becomes a necessity now more than a wise move. Ensure that the representative that contacted you actually works for the organization and that the company exists.

You should also look into past reviews for the company if it’s available. Check their social media pages to get an idea of how active they are, and perform a domain authority check as well. Background checks will give you insight into the client by letting you know if they are okay to work with and if there are any instances of freelancers or employees not getting paid by them.

· Sign a Contract

Building a relationship on verbal terms is great; it shows that you trust each other. However, that trust doesn’t always reflect in payments. A contract is a legally binding agreement that ensures that clients pay for your work within the stipulated timeline and the amount discussed in the contract. It is an added layer that removes any misunderstanding or ambiguity between you and the client.

 

Sure, drafting a contract can feel like a lot of work, and it might make you feel uneasy at the beginning, but it is there for the protection of both parties. A description of the work, prices decided for the project, timelines, payment schedules, ownership rights, and other terms in the contract will make life easier going forward.

· Upfront Billing

Upfront billing is quite common for offline contract works like construction, stitching, and more. It can also be applied to online freelancing, where you ask for a certain amount, which is usually 30-50%, upfront as advance and the rest of the amount after the work is completed and submitted. Paying upfront will ensure that the client is genuinely interested in your work and won’t leave you hanging after completing the job. It is also a great way to provide add-ons or discounts to clients, so they are encouraged to pay money upfront.

· Track Time for Billable Hours

Freelancers can work based on the number of assignments submitted or the time spent working on the project. Having a reliable time-tracking tool will be beneficial if you fall in the latter category. You can accurately log the time spent on different activities, take regular screenshots to show that you were working, and instill trust in the client about the time actually spent completing the project. Time tracking ensures that you don’t get paid less for the time and effort you put in and that the client has complete visibility of your work pattern.

· Use an Invoice for Software

If you’re aiming to become a professional freelancer, using specialized invoice software should be one of your top priorities. An invoice software can take care of several things, including sending invoices to the client along with the payment link, reminding them to complete the payment, and providing complete information about the work done, time taken, and the charges as well.

· Use an Effective Payment Gateway

As specified above, a payment gateway makes it easier for you to receive payments and makes the client comfortable as well. They can pay you easily via their preferred methods, and the payment gateway will ensure that this payment is credited to your bank account. Further, payment gateways allow you to accept payments from clients worldwide and in multiple currencies without any issues.

Also Read: 5 Reasons to Accept Multiple Types of Payments

Freelancing as a career is becoming extremely popular. You are the master of your work and time, and the more you can work, the more money you can earn. However, working with different clients, deciding on freelancer payment methods, raising invoices, and reminding them of payment can prevent you from taking on more projects and completing the existing ones on time. By following the best practices discussed above and using a robust payment gateway, you can ensure that you get paid fully and on time.

Paymes: The Best Social Commerce Platform For Freelancers

Paymes: The Best Social Commerce Platform For Freelancers

Paymes is a one-stop platform for freelancers from where you can process your payment transactions for any product or service you sell. Paymes not only process your payment transactions but provides freelancers with an option to create a customized shop where you can showcase your products and services.

According to studies, the most common issues freelancers and small businesses face are representing their services and receiving payments from clients. About 82 percent of small businesses suffer from cash flow issues. With Paymes, freelancers can overcome both of their challenges.

Let’s look at some of the amazing features of Paymes, which make it one of the best social commerce platforms for freelancers.

1.  Easy Access

About 90 percent of freelancers work from home and often deal with clients at odd times. According to a survey, 56 percent of freelancers face challenges while accessing their laptops when their clients contact them in urgency. They are unable to send them payment links and cannot represent their product details right at the moment.

Paymes can be accessed through your mobile and are available on the store for Android and iOS users. Simply download the App, and you can enjoy similar features as on the desktop. The App guarantees complete security of your data, and the data is encrypted in transit.

Furthermore, you can analyze your sales with a user-friendly dashboard, and payment links can be easily shared across social media networks.

Paymes: The Best Social Commerce Platform For Freelancers

You can download mobile apps using the below links:

For Android: https://play.google.com/store/apps/details?id=com.paymes.app

For IOS: https://apps.apple.com/us/app/paymes/id1612045979

2.  Customized Product Options

With customized options, Paymes offer a variety of features with its shop. You can simply create your own shop with a few simple steps. Customize the theme according to your services and products and share it with the clients.

Paymes is supported by Facebook, and you can promote your shop products on more than ten social media platforms, including Instagram and WhatsApp.

Paymes: The Best Social Commerce Platform For Freelancers

Simply set up your shop, add product pictures and details, set up the background of your shop and share it with the clients.

3.  Zero Set Up Fees & No Hidden Charges

As rightly said by hbr.org, it’s time to ban hidden charges. Another major concern freelancers suffer from is hidden charges and huge transaction fees charged by payment processing companies. Freelancers are unable to make the proper calculations, and often they sell their services without earning the profit they deserve.

However, this is not the case with Paymes. There are no registration fees. It is completely free with zero hidden charges. Paymes know what freelancers have to suffer from. Hence they have kept a transparent transaction fee of 2.9 percent in Suadi Arabia and UAE and 2.5 percent + 2EGP in Egypt.

Paymes: The Best Social Commerce Platform For Freelancers

We will explore some more features of Paymes in the next part of this article.

Claudia JeffreyClaudia Jeffrey
Claudia Jeffrey is currently a Manager of R&D at Crowd Writer UK She has been working as a Freelancer for the past 11 years and has served several clients worldwide. In her leisure time, she tries new recipes and travels across the globe to explore the nature of Earth.

Payment Process Improvements: A Freelancer's Guide to Invoicing And Digital Payments

The digital revolution has seen millions of people become freelancers. 

Payment Process Improvements: A Freelancer's Guide to Invoicing And Digital Payments

In a recent study of over 4,000 professionals from across the MENA region 9 out of 10 said they are either already working freelance or plan to do so.

Once fantasy but now a reality, escaping the 9-5 seems accessible to anyone. With the population increasingly becoming computer whizzes who know the difference between spectre vs specter, the freelance world is ready for a change. 

The problem is, not all freelancers have experience managing their own income, especially when it comes to invoicing and digital payments. 

Let’s now explore invoicing and digital payments so you can feel confident freelancing in the digital world. 

Invoicing for freelancers

Invoicing can be stressful. You’ve done all the hard work, but your client still hasn’t sent the money. Sound familiar? 

Often, a gentle reminder is enough, but sometimes the problem lies with missing details on the invoice itself. Include the following to avoid giving clients an excuse to pay late: 

  • Issue date and due date. 
  • An invoice number. 
  • Your name/name of your business. 
  • Your contact details. 
  • Your client’s name and address. 
  • Method of payment. 
  • Payment details. 
  • Detailed line items. 
  • Make sure the invoice fulfills your quote, Pandadoc quoting software is useful here. 
  • Payment terms and conditions, including late payment stipulations. 

A digital invoicing service like PayTabs helps you build the perfect invoice and set up recurring invoices to save hassle. 

Not only does this make life easy for you and your client, it displays professionalism and gives you a digital record of all previous invoices in one place. 

Digital payments for freelancers

Digital payments are cashless, contactless, and paperless, and are usually made over the internet. For freelancers and clients, the security, convenience, and speed of digital payments can make them the perfect solution. 

Although most banks allow digital payments, the process is usually slow and frustrating. Why should you have to wait ‘up to 10 days’ for your money? A better option that gives you greater control is a digital payment gateway like PayTabs. 

The benefits and features include of a digital gateway service include: 

  • 24-hour onboarding. 
  • Pay over social media using PayLinks. 
  • Customized reports. 
  • Enhanced customer experience. 
  • Integration with Shopify, Magneto, and more.
  • 24/7 support. 
  • Funds in your account within 24 hours.
  • Access to invoicing, accounting, and logistics services. 
  • Mobile friendly. 

These features offer greater control and functionality compared to traditional banking methods. It’s why digital gateway services are ideal for freelancers. 

PayTabs: invoicing and digital payments made easy 

PayTabs is the perfect all-in-one digital payment solution for freelancers. Find out more about PayTabs Social Commerce platform for freelancers here.

Emily RollwitzEmily Rollwitz – Content Marketing Executive, Global App Testing
Emily Rollwitz is a Content Marketing Executive at Global App Testing, a remote and on-demand app testing company helping top app teams with continuous integration (CI) and deliver high-quality software, anywhere in the world. She has 5 years of experience as a marketer, spearheading lead generation campaigns and events that propel top-notch brand performance. Handling marketing of various brands, Emily has also developed a great pulse in creating fresh and engaging content. She’s written for great websites like Airdroid and SME News. You can find her on LinkedIn.

Fintech's Emerging Role in The Gig Economy: What You Need to Know

With the increasing digitization of business, the freelance gig economy has seen considerable growth over recent years. 

Fintech's Emerging Role in The Gig Economy: What You Need to Know

In Egypt alone there are some 14 million gig workers and numbers are rising across the MENA region.

Unfortunately, traditional financial methods aren’t tailored for the modern digital gig economy. Banks are often unwilling to provide services for freelancers, even high earners with different and sporadic income streams. This makes it difficult for freelancers to open accounts and apply for loans, insurance, and other financial services. Launching your very first online store or freelancing career shouldn’t be this hard.  

But luckily, with the rise of Fintech, a new financial solution for the digital era is here. 

The emergence of Fintech in the gig economy 

Fintech solutions bridge the gap and provide workers in the gig economy an alternative financial system. 

Gig workers can earn more than 9-5 ‘traditional’ workers, making it seem unfair that banks view them as a risk. 

Why should a hard-working freelancer have trouble finding medical cover, obtaining a mortgage, or setting up a bank account to pay their bills just because they prefer to freelance?

Banks fail to acknowledge key data about the activities of freelancers and their true potential. But that’s where Fintech solutions come in. 

Fintech businesses are uniquely positioned to provide a vital service to millions of gig workers while closing the gap on traditional payment services. Ultimately, both gig workers and Fintech businesses benefit from this arrangement. Gig workers gain access to flexible payment solutions, cheaper fees, optimization, and application integration, while Fintech businesses gain a client base of low-risk freelancers. It’s a win-win. 

AI and machine learning are revolutionizing the Fintech financial game by giving insights into gig workers and calculating the risks involved. Unlike brick-and-mortar stores of the past, financial software also goes through constant tests, like a regression test, to ensure you’re always getting the best service. 

By using pools of data to make smarter decisions, Fintech businesses can provide a more tailored and optimized service that puts users first. Furthermore, by providing a solid service, they spend less on customer acquisition as their reputation grows.  

PayTabs social commerce platform

Paymes serves as PayTabs social commerce platform across the MENA region. Members of the gig economy will be able to receive instant payments over social media platforms, for any services they render.
The micro merchant community will benefit from being able to turn their talent and creativity into payments instantly. Countries Currently Supported include UAE, KSA & Egypt
Find out how PayTabs social commerce platform can help you: here

Emily RollwitzEmily Rollwitz – Content Marketing Executive, Global App Testing
Emily Rollwitz is a Content Marketing Executive at Global App Testing, a remote and on-demand app testing company helping top app teams on how to build an android app from scratch and deliver high-quality software, anywhere in the world. She has 5 years of experience as a marketer, spearheading lead generation campaigns and events that propel top-notch brand performance. Handling marketing of various brands, Emily has also developed a great pulse in creating fresh and engaging content. She’s written for great websites like Airdroid and SME News. You can find her on LinkedIn.