A Guide On How You Can Bring Automation To Your Online Business Part II
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It doesn’t matter whether you sell services, products, or even just share content with your online audience: any online business is ripe for automation — including yours.
Set out an automation framework to help you scale and manage your automation operations — find out how to do so in part II of our automation series.
Create an appropriate framework
The main challenge with automation is having the right framework to support your new processes. This means having an all-informed business with robust documentation. Without it, your automation drive will be lost.
You need to embrace:
- Bots
- Smart integrated systems
- Cross-platform and cross-device formats
- Workflows, processes and tasks — not individual ability
- Zapier
- Inventory management automation
Part of successful automation is process management. You can always automate a process.
This is really the crux of the matter when it comes to automation. Do you fancy staying up all night, packing the latest orders of your store? Or manually having to schedule every single blog promo piece for the next 6 months?
I’m guessing the answer is no…
So create a process, automate it, and move on to the more important stuff instead.
About the author
Victoria Greene is a branding consultant and freelance writer. Big fan of automation when it comes to content marketing. Helping ecommerce brands and startups scale faster and better.