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PayTabs Eid Campaign

Tag: online shopping

PayTabs Eid Campaign
Mohab Special Offers 0

PayTabs Eid Campaign

PayTabs EID Campaign – The Perfect Platform for Success for Online Merchants

The end of Ramadan is marked by Eid al-Fitr, which is a very significant religious holiday for Muslims all over the world. This is the day when special Eid prayers are offered, Zakat-al-fitr charity is observed, and lovely gifts are exchanged between relatives and friends. So, shopping for oneself and others on this holiest of days is a joyful experience, which PayTabs intends to heighten further with their EID Campaign. And it brings great news for online merchants especially!

What is the campaign all about?

The PayTabs EID campaign is an online campaign that will promote merchants who use PayTabs as their payment gateway. The campaign will be conducted on social media channels to feature both online merchant brands and their products, which will help bring in more buyers and boost these online businesses.

PayTabs believes in empowering small and medium businesses to reach “never before” heights of success. Hence, through this campaign, they wish to encourage customers to shop for EID gifts from those online merchants who use PayTabs. Merchants who offer a wide array of sweets, clothing, electronics and home-ware will be promoted.

Participating merchants include

SouqproS is one of the participating online merchants that offer a wide array of automotive accessories, and electronic items like camera sensors, PlayStation controllers, virtual games, and gaming consoles etc. Prepaid cards for gaming are also offered at various prices by this brand. Shoppers can also pick up fashion items like funky t-shirts. This e-store promises fast delivery and offers different payment options, thanks to its collaboration with PayTabs.

Tee Arabia is another popular online merchant that will be participating in this EID Campaign. It offers customized t-shirts, hoodies and sweaters, with your favorite colors and prints. From floral to vintage to quirky prints, you can pick from a wide variety of designs. The brand has a Design Lab where you can specify what you need. It also offers free shipping and caters to group orders and school or corporate orders as well. How cool is that?

Nuun is another participating brand that you should consider buying from if you are looking to gift luxurious watches to someone special. These timepieces combine Spanish charm and Arabian culture and are affordable yet stunning. Inspired by the Kingdom of Bahrain, Nuun watches come in 5 elegant designs, feature exotic bezels, and are made of light polycarbonate for daily use. You can wear them to office, parties or even sport events. If you are an online shopper, you should make the most of PayTabs EID Campaign to come across such great brands!

Lalabella  specializes in events, signature floral arrangements and decadent sweet and salty delights. Customers can choose their favorite selection of chocolates or salty treats in one of their ready-to-go trays or towers, especially designed for Eid. Customers can even assemble their own trays, plate, or box with your favorite selection to match their taste. Their floral services include: Hand-tied arrangements, Vase arrangements and Table flower arrangements designed to make your celebration all the more festive.

Where should you shop online from this Eid?

If you are shopping for gifts online this Eid, choose the merchants being promoted by the PayTabs EID Campaign. They offer a wide variety of wonderful products that will make your loved ones feel special. From watches and fashion apparel to virtual games, homeware and cookware, you will be spoilt for choices. Plus, paying for these items will be super easy as PayTabs is the payment gateway for them. It is fast, secure and efficient too. All your card and transaction information will be secure when you pay through PayTabs, which will protect you from online frauds.

PayTabs also offers multiple payment options like Visa, MasterCard, Union Pay, Alipay, Sadad and so on, which makes your shopping experience all the more convenient. You can pay through cards or use online wallets to pay for the items you purchase. So, this EID, do more than just shop for yourself and your family. Encourage small and medium businesses which have great potential through PayTabs, and get hold of all the stylish and useful products you need simultaneously.

6 years ago
How Shoppers Browse and Buy Products Online & Offline
Mohab Growth Hacks 0

How Shoppers Browse and Buy Products Online & Offline

Whether you are an online business or an offline one, understanding how your customer browses and shops can help you bring in more traffic and boost sales. Making the shopping experience enjoyable and easy is the first step to building your brand reputation and getting loyal shoppers who keep coming back to you. So, here are a few things to keep in mind when it comes to crafting strategies based on shopper behavior.

Power of location

An offline shopper will usually go for a store that is near her home or on the way back from her workplace. Stores present in a shopping mall are also attractive. So, while picking a location for your physical store, make sure that it is close to your target audience and easy to find. But when it comes to an online shopper, location matters in a different way. This is because the shopper can buy products from anywhere in the world but they do prefer e-stores that have clearly mentioned shipping details. Those online stores that mention the location of the site, shipping rates, and where they ship, reel in more customers.

Shoppers want easy shopping

You need to make shopping easy for your customers, whether you are online or offline. Shoppers usually expect online stores to have a sensible layout, easy product categorization, simple checkout option, multiple payment modes and a safe payment gateway like PayTabs. The option of EMIs, the ability to shop round the clock and not having to carry purchased items home are other attractions of online shopping. In a physical store however, you need to have clearly defined aisles with properly grouped products for shoppers to like the experience. Express lanes and having more cashiers during rush hours can help too.

Everyone likes to have knowledge  

Buying any product without sufficient knowledge is something no one wants. Hence, in a physical store, the sales staff must be well-versed about all kinds of products. This is especially true in case of appliances, phones, laptops, baby furniture and so on. For an online store, shoppers find it easy if the products are well-described so that they can make an informed choice. Offering videos, blogs or guides are also great ideas to warm up to shoppers with information.

Looks matter!

Yes, it does, and for both offline and online stores. While offline shoppers like a store that is neat organized and has a stylish ambiance, online shoppers choose retail websites that have a smart layout and looks professional. If you have a physical store, introducing a particular theme that resonates with your products or using the right lights and right layout can help. For instance, a store selling beach wear can feature a storefront image that reminds you of a sunny beach vacation. Or a store selling kids’ items can be painted in bright and peppy colors to attract little ones. If you are an e-store, make sure your website uses elegant colors, a crisp font, a simple design and neat graphics. The customer should in no way be confused. Stay away from loud hues, different kinds of fonts, and too much information crammed onto one webpage.

Prices are vital too  

Make sure that your pricing strategy complements the kind and quality of products you sell as well as your marketing plan. Also, the prices you quote must justify the convenience of your store, its location, the kind of product knowledge it offers and how it looks. And this holds true for both online and offline stores.

Finally, though most businesses are going online these days to reach out to a wider audience, there are many brands that boast of physical as well as virtual stores. And by keeping the above points in mind, you can attract shoppers to all your stores!

6 years ago
7 Tips for E-Commerce Success
Mohab Growth Hacks 0

7 Tips for E-Commerce Success

The 2016 Pitney and Bowes Global Online Shopping study estimated 66% of online consumers are international. This percentage is likely to grow in the coming years.

Having said that, before you jump the international e-commerce bandwagon, it is important that you focus on certain areas for long term success. As we provide you with the following tips, you would need to be mindful of the fact that the e-commerce race is a marathon and not a sprint!

  1. Don’t Hurry: Launching your e-commerce site shouldn’t be done in a hurried fashion. There is only one shot you have in launching your site. Therefore, it is important to ensure that all functionalities of the site are working properly. Do a thorough testing. You can purchase a domain name and create a pre-launch page on the lines of “Coming Soon”, but until you have done significant groundwork in terms of content, technology, functionalities, SEO, paid advertising planning, don’t launch!
  2. Consumer is the King: The user or the consumer should be the focus of your e-commerce venture. Notwithstanding the recent advances in augmented reality and artificial intelligence, the big shortcoming that you would have to deal with is the fact that the consumer cannot touch, feel and smell the products before buying. You can compensate this by offering better prices, free shipping and more importantly, simplified shopping carts and a hassle free checkout with a seamless payments solution.
  3. Testing: At every stage of your e-commerce business (pre-launch, launch and growth), you should test everything, right from functionalities to user experience and user interface. Hence, it is imperative to invest significantly in testing and analytics.
  4. Social Focus: Do not outsource social media marketing at the starting phase of your e-commerce venture. It is indeed the heartbeat of your business. Through social media you can gain valuable insights into prospective customers. As an entrepreneur, you would need to be hands on with your social media. You can employ a community manager but you need to keep a close watch on your social media marketing. Include social elements on your e-commerce website. Small elements like reviews, social login options and follow/sharing buttons help in conversion.
  5. Mobile: Way back in 2014, Goldman Sachs had predicted that global mobile commerce will account for nearly half of e-commerce by 2018 amounting to a figure in excess of $620 Billion*. If you aren’t building your e-commerce portal with a mobile first approach, then there’s no point in venturing at all.
  6. SEO: Over time, Search engines have evolved to be more valuable for e-commerce sites. In fact, most of your traffic will come from search engines as people are increasingly searching for products on Google, Yahoo or Bing. Therefore ensure that you stay on top of SEO to stand out among competition. You may need to hire an agency to help you out with SEO in the beginning.
  7. Information and Evolution: Make it a point to collect as much of customer information and build databases to aid future launches of different versions, categories or a new sister site. Lastly, evolution is a critical element because technology, trends and consumer tastes/preferences change over time.

For more insights on e-commerce and payment solutions, you can subscribe to our blog alerts.

Moreover, to understand our payment solutions and how we can help you grow your e-commerce business, click here.

*Source: Digicommerce 360

7 years ago
The World Has Shrunk!
Mohab Super Merchants 0

The World Has Shrunk!

Dilshan is a handicraft and handloom merchant based out of Mysore, India. He has an online store, where he sells his products to customers across the world. Akbar is a handicraft collector and he lives in Dubai. He regularly buys from Dilshan and pays him online, either through his store or remits the amount to his bank account.

The distance between Mysore and Dubai is 2600+ kilometres/1400+ nautical miles, separated by the huge stretch of the Indian Western Ghats and the vast Arabian Sea. Yet the distance is irrelevant in the context of global e-commerce and international payments.

Owing to the rapid penetration of cross border e-commerce in recent times, the world has witnessed a surge in the need for robust and seamless payments. In fact, that’s exactly what has been happening in the payments space, the business needs of the industry has led to effective and efficient payment processing systems.

“The 2016 Pitney Bowes Global Online Shopping Study reveals how consumers’ buying habits are changing with the continued growth of cross-border e-commerce. Moreover, the number of global online shoppers will grow 50% by 2018.”

There is a clear need for more alternative payment modes and more currencies being accepted in the payment processor, as customers from across the world visit and purchase through an e-commerce site. Whether the business is a pure-play e-commerce site or a marketplace or platforms, it is imperative for the entity to choose a processor that is adaptive enough to enable universal accessibility and create new opportunities.

However, sceptics would still argue that security of online payments remain a concern among customers and businesses alike. What they seem to forget is the rapid strides made in fraud preventions and internal security compliance by all payment processors and gateways means that the security risk has been mitigated to a great extent.

Lastly, one would have been really living in a cave to not witness the e-commerce revolution across the world, which has indeed shrunk the world.

For more insights on e-commerce and the online payments ecosystem, you can subscribe to our blog alerts.

We look forward to your comments and questions.

7 years ago